Pictured is a stylish building facade at the High Chelmer Shopping Centre at Chelmsford

HKL launches new brand identity and website

HKL has launched a new brand identity, logo and website – built to show clients and partners the full picture of the business it has become.

Since 2013, HKL has grown into a specialist facade contractor working across England through two divisions: HKL Specialists and HKL Special Projects. For much of that time, the business has built its reputation project by project.

The new brand brings that work to the front.

Across both divisions, HKL has now completed more than 310 projects and worked around 500,000 hours on site without a RIDDOR-reportable incident. Recent projects show the range:

  • At 6 More London, a £3.2m project, HKL had a contract in place within weeks of 8build getting in touch – and delivered the new façade to the original programme
  • In Sheffield, HKL delivered a £4.5m multi-phase package at West Bar, widely regarded as the largest mixed-use project in Sheffield. On one section of the works, site teams delivered 18 weeks of work in 6 weeks.
  • At Queen Elizabeth Hospital Birmingham, HKL’s rainscreen cladding and curtain walling package delivered on an active NHS estate.

Terry Damms, Managing Director of HKL, said: “We’ve always let our work do the talking. Our clients know what we deliver on site but the way we presented ourselves didn’t tell the whole story. This new brand is built on how we’ve always worked – willing, collaborative and safe – and it finally shows the business we’ve become.”

HKL worked with Purpose Media, a creative agency based in South Normanton, Derbyshire, on the new brand identity, logo and website. The identity is built around Terry’s own description of how HKL works: Willing. Collaborative. Safe.

The new website brings both divisions, the full range of services, the project portfolio and HKL’s latest insights together in one place. Clients and contacts can now see what HKL does and how it does it.

If you have a project coming up that HKL could be right for, the team would welcome the conversation. Email estimating@hklspecialists.co.uk, call 01623 550357 or get in touch through the contact page.

Written by: Jennaleigh Sharpe

Published on: 17 September 2026

Categories: Market